Create an Internet advertising campaign for your hotel
In 2019, almost 81% of hotel room reservations were made on the Internet, and this continues to increase. In view of this figure, having an online presence is essential in the hotel industry today. You still have to manage to . . .
Drive more direct bookings with Google
Google is one of the most popular search engines in the world. Millions of travelers look for their next trip and accommodation on Google every day. So, displaying your hotel on Google will drive more guests to your hotel’s website. . . .
What is Google Property Promotion Ads?
Google has launched a beta version of premium Promoted Hotels ads, which it has now renamed Property Promotion Ads. With this solution redesign, Google now allows hoteliers to display their hotels in premium placements directly to potential travelers. If the . . .
Why drive bookings with Google Hotel Ads
Google have become an essential direct booking tool in the hotel’s marketing strategy. Potential customers are using Google every day to make decisions about where to stay. Understanding demand has never been this critical to reemerge stronger. Google Hotel Ads . . .
What are Meta Searches? Effective Metasearch Strategy!
Meta Searchers find their information using multiple search engines comparing hotels and hotel room rates, as opposed to Online Tourism Agencies (OTAs) like Booking or Expedia. In the hotel industry, this refers to price comparison sites. Their supposed action is . . .
How to choose your hotel web agency ?
How do you choose the service provider who knows how to present your hotel’s website in the best light and make it generate at least 20% of your online bookings? Which web agency should you entrust with the mission of . . .